We know what you might be thinking – what is VoIP?
Is this a typo or crazy talk?!
VoIP is an acronym that stands for “voice over internet protocol” and offers a variety of benefits your business.
At its core, these are services that allow you to get a business phone number and make calls and send text messages from your computer or an app, not requiring you to get an entirely new cell phone device.
In this article, we’re going to explore some of the things that make VoIP services so attractive, especially to photography business owners, then provide you with a list of some of the best VoIP providers for small business that we could find.
Let’s dive in!
There are a ton of benefits to having a VOIP service for your photography business.
To help maintain organization and help you digest the content, we listed some of them below in a bulleted format:
There are a lot of different VoiP service providers, but for the sake of this article we’re going to keep it simple for you.
Our top recommendation is going to be Google Voice since it’s what we have the most experience with, and through our research, it remains consistently one of the best options both in terms of features photography businesses would stand to benefit from and it’s cost is incredibly reasonable for what you get. We’ll explore this one in a little more detail.
To keep this post well rounded, we’ll also share some other options that you can explore as well later on.
Google Voice is a telecommunications service by Google that provides users with a phone number to manage all their phone communications. You can actually get a number for personal or business use, but again, the focus in this post is going to be speaking specifically to the business side of things.
Google Voice allows you to make and receive calls, send text messages, and manage voicemail through the Google Voice app or on a desktop computer. I personally love this flexibility in so many ways!
Let’s look at some key features and benefits of Google Voice, particularly for small businesses like a photography studio –
What attracted me to Google Voice was the want to incorporate texting into my business – using it for regular touchpoints with current clients, as well as another form of communication to connect with people who just freshly inquired with me.
The problem I always ran into was not wanting to text all of these prospects and clients from my personal phone – for reasons ranging from privacy concerns to simply not feeling like I could ever disconnect from work if people could directly access me on my phone.
Google Voice ended up being a great solution which gave me the ability to incorporate text messaging into my business, while being able to do it in a healthy and sustainable way that allows me to have some boundaries and separation. These days, I primarily respond to messages using the desktop version during my business hours…making it feel more like an extension of email communication (a plus for me!).
I share even more extensive insights into using Google Voice in my photography business in our Sales for Photographers course, where we teach about the benefits of texting new leads
Overall, Google Voice can streamline your communication, improve your professional image, and enhance client interactions, making it a valuable tool for a small business like a photography studio.
Learn more about Google Voice
VoIP services will aid your business processes and help you provide better client experiences, while also giving you more flexibility and an easier time setting boundaries with your clients by creating separation between you and your business.
We cover using VoiP services, along with more guidance on effective communication with text messages and email, in our online course Sales for Photographers, which is a part of The Photography Business Academy 9-course library.
If you need any help at all improving your photography business, we highly recommend checking those out today!
Honesty is a cornerstone of Shoot and Thrive, so we want you to know that some links in this post are affiliate links. This means we may earn a commission if you make a purchase—at no additional cost to you. We only recommend products and services we trust, have used ourselves, or have thoroughly researched based on industry feedback. Our goal is to provide solutions that genuinely help, whether they come from our direct experience or the collective knowledge of the photography community.
As photography business educators, we believe it's important for educators in this industry to be active photographers themselves. The images used throughout this website were taken through our photo studios - Hand and Arrow Photography and Marshall Scott Photography, except for stock images or if otherwise noted.
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